We arrived safely in Greenville, South Carolina…YAY!
Now the tough part of our job…..talking about ice cream, tasting ice cream, eating ice cream, and learning about ice cream. The National Ice Cream Retailers Association (NICRA), put on a fabulous conference for ice cream store owners, ice cream manufacturers, and suppliers of ice cream equipment and products.
We spent 4 days with Ice Cream gurus, listening to their stories of success, discovering some ice cream secrets, and finding new ways to keep our customers excited.
I was lucky enough to sit next to ‘Jamie Turner’ the ’60 Second Marketer’ during lunch. He is a knowledgeable and down to earth guy and his presentations were very rewarding. I look forward to following his awesome blog!
We were also lucky enough to meet MARY LEOPOLD of Leopold’s Ice Cream and chat with her about Ice Cream stuff!
Many of the ice cream makers provided small batch samples for us to taste, we then voted for the top three.
I think we tried over 100 ice creams 😉
Clemson University presented us with the break down of the perfect Vanilla, Chocolate, and Strawberry and a few of our ice cream pals actually perfect scores (we were lucky enough to taste them too)!
It was soooo great to talk ice cream for 4 days, we have a lot of great things in store for our customers!